Consulting & Action Plan

Creation of Digital Marketing & Sales Blueprint For Your Business

Based On The Nature Of Your Business, We Will Pick The Proven Methods

& Formulate The Plan That Gives You The Best ROI.

Consulting

Four Stages of Consulting & Execution Plan 

Which Plan Do You Need to Solve Your Current Challenge?

Traffic Generation Plan 

  1. Market Research

Knowing that your product is in demand & where to reach your potential clients are the most important thing before your start any business venture.

Get this right & you are having much bigger chance to win the ‘business game’ before you even start.

Research Methods:

Here we will be doing research using few intelligence tools such as Google Keyword Planner, Facebook Audience Insight & several other tools to determine your:

  • Ideal niche market size
  • Buyer persona / customer avatar

Based on the result, we will determine

  • Client Progress Roadmap
  • Product Value Ladder
  1. Attract Visitors

This stage is about turning strangers into visitors, create awareness, drive engagement & build relationship. Your site has to be able to attract your ideal visitors which are likely to turn into leads & at the end become your repeat clients.

How do you do that? Come up with relevant content at precise timing – just when they are searching for it.

Method to Attract Visitors:

  • Website
  • SEM (Search Engine Marketing)
  • Blog
  • SMM (Social Media Marketing)
  • PPC Ads – Google Ads, Facebook Ads, etc
  • Ads Remarketing & Retargeting

Content to Attract Visitors:

  • Article, Social Media Post, Infographics, Video

Sales Conversion Plan 

  1. Convert to Leads

This stage is about turning your visitors into leads / subscriber. The way to do this is by reaching up to them & ask their contact details via opt in form & onsite chat message.

When you’re in touch, answer their question & provide relevant content which is intriguing & have high value.

Methods to Get Leads:

  • Lead Capture Form
  • Meeting Form
  • Onsite Chat Messages

Content to Convert Visitors Into Leads:

  • Lead Magnet – Report/Guide, Checklist, Cheat Sheet, Resource List.
  • Chat Script
  • Questionnaire / Quiz / Survey
  1. Close The Sales

This stage is about turning leads into first time buyers with entry point offers & then ascend them into repeat clients by presenting the main offers & up-sells.

At this stage, it is very important to have an entry point offers with low dollar value to get the first transaction & gain trust. Hereafter, the sales of main offer & up-sell offers gets much better conversion.

Method to Close The Sales:

  • Email Marketing
  • Marketing & Sales Automation
  • High Converting Sales Pages

Content to Convert Leads Into Customers:

  • Pre-Offer Page – Demo, Free Trial, Comparison / Spec Sheet, Webinar
  • Sales Pages – Entry Point Offers, Core Offers, Up-sell Offers

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